Regent Street Apple Store

The Apple store in London is certainly the best example of the company's art of
designing a retail space. The original space provided an opportunity to use the original
building façade, and incorporate modern technology in the interior space. The result is
a very open, bright and inviting store. Use your mouse to roll over, click and explore.

[The store was renovated in 2006, basically pushing the theater almost 75-feet further back.
The Genius Bar was then moved back into the newly created space (left side), an elevator was
installed in the middle of the new space, and a iPod Bar was installed (right side).
Check these photos of the new space.]

illustration by Kenneth Batelman