2007 Holiday Brochures

The holiday shopping season is important at Apple's retail stores, so they've produced some collateral materials that carry along the holiday theme.

The materials include a snowflake design for the iTunes Gift Card, a card explaining the office gift program, a three-panel gift guide, and a very elaborate ProCare membership package with a Christmas tree ornament theme.

Here are examples of the holiday-themed materials.

The iTunes Gift Cards have a snowflake and other themes, while the corporate giving program is promoted with a two-sided card.

The 2007 holiday gift guide.

The inside of the gift guide (actually larger than my scanner!) shows the popular products available at the store.

The ProCare package consists of a holiday enclosure for the ProCare membership materials.

Inside the enclosure is a folder with plastic ProCare membership card, an explanation card, and inside a pocket on the right side, a four-panel brochure.

Here is the 4-panel brochure contained in the ProCare membership packet. It explains all the benefits and features of the program.