At a Glance

  • First store opened – May 19, 2001, Tyson’s Corner (Virg.) at 10 a.m.; second store opened at 10 a.m. the same day at the Glendale (S. Calif.) Galleria
  • Longest grand opening line – Ginza, 1,982 (individually counted by ifo)
  • Most opening day visitors – 11,000, per Apple at Regent Street
  • Total visitors: 1 billion total reached in mid-April 2011; on some days there are 1 million visitors to all the stores
  • Number of stores – 361, with 114 in 11 countries (soon to be 12 with Amsterdam, The Netherlands store)
  • Square-feet of leased store space – 3.0 million square-feet (Q4, 2011)
  • Number of U.S. states – 44, not in: Montana, Vermont, W. Virginia, Wyoming, N. & S. Dakota
  • International stores – 10 countries, 114 outside the U.S. – Japan, UK, Canada, Italy, Australia, China, France, Germany, Switzerland and Spain
  • State with most stores – California, 50; Texas: 17; Florida: 16; New York, 15
  • Number of employees – 36,000 full-time equivalent (Q4, 2011)
  • Largest store – Regent Street (London), 25,000 s.f. (3,000 back-of-house); Covent Garden (London), 24,603 s.f. (16,372 is public, the rest is back-of-house)
  • Smallest store – Santa Rosa Plaza (N. Calif), 540 s.f.
  • Tallest store – Ginza, 3 floors of retail + 1 theater + 1 floor of training rooms; West 14th Street (NYC) and Boylston Street (Boston) are three public levels
  • Briefing Rooms – Opéra (Paris), Pudong (Shanghai), Covent Garden (London), Uptown (Minn.), Victoria Gardens (S. Calif.)
  • Green roof gardens – 4 stores: North Michigan Avenue (Chicago), Boylston Street (Boston), Uptown (Minneapolis), Lincoln Park (Chicago)
  • Interior trees: Bondi (Sydney, Australia), a species of ficus.
  • Busiest visitor traffic – originally Regent Street (London), but now Pudong (Shanghai), and China stores in general
  • Busiest country – China; in mid-2011 average traffic of four stores is more than average traffic of all U.S. stores
  • Genius Bar traffic: about 50,000 helped each day chain-wide (some with appointments, some without)
  • Cost of wood furniture – $315,000 per mall store
  • Build-out, mall store – ~$450,000 (plus materials, total $1.3 million); ordinary high-profile $8-10 million; extraordinary high-profile $20-$40 million
  • The front glass window panes at the Stratford City (UK) were made by Seele GmbH (Germany), each measure 10½-feet x 20-feet, are 40 mm thick, weigh 4,200 pounds, and cost $65,110 each (there are four).
  • Number of stocked products – about 500
  • Average visitors per week – about 17,937 per store (Q4, 2011), but up to 1 million total all stores on some days a month (average ~3,000 per store)
  • Number of mini-stores – originally nine, but now four (five were moved to larger spaces over the years)
  • Employee applicant-to-hiring ratio – about 17:1
  • Retail sales – $3.6 billion (Q4, 2011)
  • Profit-loss – $679 million profit (Q4, 2011)
  • Retail’s contribution to companies revenues – 12.7% (Q4, 2011)
  • Retail’s contribution to company’s profits – 10.2% (Q4, 2011)
  • Sales per square-foot annually: $4,713 (fiscal 2011) vs. U.S. mall average $386, Caesar’s Forum Shops $1,400.
  • CPUs sold in retail stores – 1.1 million (Q4, 2011)
  • 607,000 members in “One to One” service (Q2, 2010)
  • Personal Setup sessions: over 2 million  (Q3, 2010)
  • Longest Genius Bar – Regent Street (London), 46 feet
  • Most stores per square-inch: Manhattan, three stores within 3.1 miles; Honolulu, three stores within 3.7 miles; Las Vegas, 3 stores within 4.2 miles
  • Closest stores to one another: Glendale and The Americana (S. Calif.): 600 feet apart door-to-door; Palo Alto and Stanford (N. Calif.): 3,837 feet apart
  • Most expensive store to build – Covent Garden (London), historic building restored, probably more than $35 million for partial demolition, historic restoration, reconstruction.
  • High-profile stores (they’re not called “flagships”) – 20 locations – SoHo, The Grove, North Michigan Avenue, San Francisco, Ginza, Shinsaibashi, Regent Street, Fifth Avenue, West 14th Street, George Street, Sanlitun, Upper West Side, Opera, Pudong, Covent Garden, Lincoln Park, Hong Kong Plaza, Xidan Joy Life, IFC Mall, Grand Central.
  • Favorite building materials – bead-blasted stainless steel siding from Japan; Indiana limestone exterior siding; grey, Italian fine-grained siltstone flooring from the Sienna district; glass structures designed in the UK and fabricated in Germany. Check this list of the companies that help make an Apple store.