Multiple sources are saying that Apple will not locate its Zurich (Switzerland) retail store at the previously-identified space at Bahnhofstrasse 77 in the central business district of the city, but rather about three miles away at an unknown location in the Glattzentrum shopping mall. Locals say the switch is significant, not only because the new site is more remote, but also because Glattzentrum is less prestigious. Apple is now recruiting for store personnel, and the store itself could open in early 2009. [Two days later, MacPrime confirmed Bahnhofstrasse is real, but it's still unknown if the Glattzentrum site will become a store location.]
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staldi
June 5, 2008 at 3:17 am
Greg
June 5, 2008 at 11:09 am
hans peter
June 6, 2008 at 12:51 am
adf32
June 6, 2008 at 1:42 am
Mark Wilson
June 6, 2008 at 8:35 pm
adf32
June 7, 2008 at 12:09 am
Your comments...
No, there had been rumors about a SECOND store in Zurich in the Glattzentrum. Currently, there is NO construction underway in both places.
In a posting in a Swiss newspaper there is an article about the rebuilding of the site. I will have the chance to look into the plans for this building. I will present more information on the Bahnhofstrasse 77 location tomorrow.
Look up the job offers on their website. The reference code on the one for Zurich is the actual zipcode of Glattzentrum (8301).
That leaves little doubt.
And no, it’s not a district of the city. It’s the name of a shopping mall, one of the biggest in the area. Definitely a perfect place for an Apple store. [IFO -- Thanks. Corrected.]
it’s the bahnhofstrasse: http://www.macprime.ch/news/article/exklusiv-bauplan-des-apple-store-an-der-bahnhofstrasse-77-in-zuerich/
I think, the Store in the Glattzentrum will open sooner then the one in the Bahnhofstrasse. The process of the Building Permit an the construction will take more time in the Bahnhofstrasse. I’m not sure, if all the work will be done this year (See the images of Macprime.ch)
The Glattzentrum in the opposite will open shortly (if it’s true, that it will become an Apple Store), because it’s only a redesign of a Mall Store.
Do stores in Switzerland post signs in multiple languages or is Geneva French and Zurich in German?
Mostly, signs are in the language of the region, in wich the city is. Like you said: french in geneva, german in zurich.