White Reseller Logo Appears in Peru

for example Mexico has its online store….and the rumors points that they ll open one in Torre Mayor. But Peru is a mini country and a very poor one. They don’t even have an Online Store. Apple isn’t going to put an Apple Store from night to day.

I really can´t tell from being there in front of the tarp myself, and I´ve seen my share of Apple store construction. The first thought that came to my mind however, was the recent signing on Dec. 14 of the US-Peru free trade agreement, which immediately lowers trade barriers on consumer goods between the two countries. As far as I know, the US has not yet reached agreement with Brazil on free trade. Then again, neither has the US and Japan.

… Considering that Jockey Plaza is owned by a Chilean, and that business reports haven’t said anything here; I’ll say is just a reseller trying to grab attention by violating Apple logo guidelines. The two biggest Apple retailers in Chile aren’t even allowed to use the logo alone, and if they do, they can lose the licence to sell Apple products.

And if they open an official Apple store, is only going to be in Mexico, Brazil and maybe, Argentina. Remember that this is ROLA, the tail-end of Apple priorities.

exactly.. i dont mean to be rude..

But Peru isnt an important market for Apple. Even if it was, the will go in steps (firts they have an online store, then they be listed in the country list form apple). But Peru doesne have any of those.

I mean, Apple isnt going to open an Apple Store in a 3rd world contry from night to day.

And for those who said about the free trade agreement, that doesn have anything to do. Maybe prices will go lower, but the interst of Apple in the country is the same. NONE

Jess,

Why would anyone go through the trouble of photoshoping an apple logo into the picture? Seems like quite a lot of work for zero benefit….

-HR

Just a note, in http://www.ifoapplestore.com/stores/lima_first.html you mention that Lima has 4 million residents, something that is not right. As of 2005, Lima has an approximate of 8 million residents. :D [IFO -- Thanks, correction made.]

HR,

I thought it might have been photoshopped because of the “straightness” of the logo on the tarp. It seemed a bit unnatural considering tarps have wrinkles in them.

As to why they would do it. Most likely to get attention; get people talking like right now. Confuse us deliberately.

It is in fact an apple retailer… but all the people that will be working there are being trained by apple and it will even have a genius bar, apple staff are helping with the design of the store too.

It seems that apple has gained some momentum here in Lima, now is very common to see those white earbuds from ipods and one of the major department stores here has started to sell apple computers too.

As in many other places having apple products is somewhat fashionable and more and more people are in the trend.

@jason, yes, Peru is still a poor country, but it is experiencing the fastest economic growth in the region, also, Lima is a very big city with a lot of comercial potential, so it kinda makes sense to apple to “try” a new concept of store, with a stronger apple influence but without the risk of exploring a new market by themselves, most people will think taht it is an apple store, it will look like one and will work like one, but apple will not be risking a cent.

and to the people who thought that the pic was photoshoped: http://www.aeromental.com/2007/12/20/apple-store-en-lima-peru

Hey everybody,
I am from Peru and I can tell you thet we are not just “a poor country” from what you are saying I can deduce that you’ve never been in Perú. First of all go to Perú and then you can talk about it and I assure you that if you go to Perú you are gonna like it.

P.S.
Shut up!!!!

Wahoooo it’s amazing the New Store in Lima, so amazing. but in Peru there was not stores, but it was easy to find good prices in Laptops, specially Macbook Pro and mMcbook. for example in the centre of Lima in Polvos Azules And Compuplaza Mall you can find iphone unblocked, of 8 and 16 Gigabytes. The peruvians people are very smart for this kind of things. So, now you can have your iphone of 16 Giga for US$ 580.00 that’s crazy.

We love apple