Apple has confirmed the grand opening of the 14th Street (NYC) retail store with posters on the side of a nearby building with the date December 7th. The large posters repeat a design based on the NYC Subway system station logos, showing “W14″ and the Apple logo (Thanks, Bill!). Actually, the store is one block away [...]
Holiday E-Mail Promote Stores
Apple has sent e-mail to registered product customers introducing the new Concierge position as “your guide to finding anything,” and “the ultimate holiday workshop” sessions. The e-mail also promotes the One to One personal training service and Personal Shopping, along with Youth “JAM” Workshops scheduled for January 2008. With rare exceptions, the e-mails are the [...]
Another Store, Another Island
Apple is finalizing negotiations with developers to locate a retail store in the Victoria Square complex in Belfast (N. Ireland), the first store on the island. The store is now assigned space UG5 on the second level of the new 800,000 square-foot set of buildings in city centre that includes 98 shops, residential and office space, [...]
Broken-Down Store Photos Posted
Before you can renovate an Apple store, you have to break down the old one. That process is revealed in photos posted on a flickr account of the Oak Brook (Ill.) retail store that were taken in late October. Store staffers stripped the products off shelfs and displays, and the old Corian “kidneys” and store [...]
Holiday Window Display
Apple’s retail store windows have taken on a holiday theme, featuring an iPhone with snow, and Nutcrackers listening to iPods. Thanks to Scott for photos of the new displays.
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14th Street Opening Date
Let the waiting line begin! Multiple sources have pointed to December 7th as the grand opening date for the 14th Street (NYC) retail store, a spectacular, two-story corner space in the city’s Meatpacking District. From the Friday opening day, it will most likely open at 6 p.m. The store will be the third in Manhattan, [...]
Stores Are 5-Star Hotels
Apple has tried to pattern its retail stores after “the feeling of a five-star hotel,” according to Sr. V-P Ron Johnson, quoted in an Associated Press article about the development of the stores. ”It’s not about selling. It’s about creating a place where you belong,” Johnson told reporter May Wong. In previous interviews and statements, Johnson [...]
Frozen Crowd for Princesshay Opening
Below-freezing temperatures greeted the waiting line for the Princesshay (Exeter, UK) store grand opening today, and perhaps Apple revealed its future store design plans. The two-level store features an all-glass storefront, with a stainless steel frame set about six-feet behind. Like the new Chestnut Street store (SF), there’s a suspended, back-lit Apple logo suspended at [...]
Newest Store Is Spectacular
Apple’s newest store on Chestnut Street (SF) is a spectacular one-room, high-ceiling space that forsakes all the usual store designs for something new. The store in the city’s Marina District has stucco exterior walls instead of stainless steel, and suspends the back-lit Apple logo over the door in the midst of an all-glass storefront. Inside, [...]
Store Organization Revealed in Planograms
Apple is a company focused on details, and that trait is no more obvious than the way products are displayed inside the company’s retail stores. Now documents obtained from a public Web site reveal exactly how the stores are organized and arranged, through a series of planograms created by headquarters staff, and then executed by [...]
Boylston Street Walls Closing Up
The outside walls for the future Boylston Street (Boston) retail store are starting to close up, according to on-going Webcam surveillance of the construction. On Monday workers began installing metal studs between the large metal beams at the back of the store. The addition provides a much better visual of the size of the store, and means [...]
14th Street: Opening Soon?
Apple’s construction team has a habit of pulling off surprises, so the apparent construction progress at the future 14th Street (NYC) store may not indicate if they store will open by the rumored December 7th grand opening date. The exterior of the store is taking shape, looking much like the SoHo store brick exterior. But [...]
Stores Ready for Holiday Crush
Apple’s retail stores have been prepped and stocked for the expected crush of holiday shoppers, including extended hours, increased staffing, the addition of a front-door Concierge and special quick-purchase merchandise tables. The stores have become a particularly important point of sale for Apple’s products, and the holiday season contributes significantly to annual sales. The retail [...]
UK Store Opening Set
The Midsummer Place (UK) retail store grand opening is set for Saturday, December 8th. The store, in Milton Keynes about 55 miles northwest of London, will be the 14th store in the country.
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Construction Photos & Opening Date
A neighboring business has posted a large collection of photos (flickr) of the Chestnut Street (San Francisco) retail store construction, which Apple has announced will open on Black Friday, November 23rd at the early hour of 9 a.m. The photos include the arrival of the stainless steel storefront panels that will highlight the stores interior. Fireside [...]
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