Reseller Opens 2nd Chile Store

December 14, 2006

The MacOnline authorized Apple reseller chain has opened a branch in Concepción (Chile), a city of about 380,000 along the central western coast of South America. The 1,000 square-foot store uses the familiar black-and-white color scheme of early U.S. Apple stores, and the light-wood furniture of current stores. It includes a service (aka “Genius”) bar, but space constraints left out a ‘kids’ section and theater. MacOnline opened a store in the capitol of Santiago last January. Thanks to Mariano for these photos of the store.

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