An Asian business Web site notes that Apple’s ranking in an annual Japanese customer satisfaction survey has zoomed from 12.7 points in 2002 to 44.1 points in 2003 (right). According to the on-line story, Apple’s approach was, "to offer face-to-face service at Apple Store Ginza," instead of using on-line or telephone support. Last year Apple ranked at the bottom of the survey, but is now in the second place. Apparently the Genius Bar at the Ginza store is busy!

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