Tech Guru: Apple’s Stores are ‘Locomotives’

Tech guru and writer John C. Dvorak says in a MarketWatch column that Apple’s retail store chain is, “the somewhat overlooked locomotive that pulls the Apple train.” He recalls the history of computer retailing, and how they all collapsed along the way. “It’s apparent that Apple has a winning formula that can now be used to leverage sales of anything it wants to sell. And, unlike the multi-brand department style of computer store, it can control the sales pitch. That’s the key,” he concludes.