Job Ad Points To Future Michigan Store

February 14, 2014

While most speculation about new Apple stores is focused outside the United States these days, a job listing has appeared pointing to the center of Michigan for a future store. Today Apple gave a Valentine’s Day gift to the city of Lansing with the formal announcement of job openings at a store somewhere in the city. At the same time, a second job listing has confirmed earlier speculation of a future Ohio store. Lansing is a city of 113,000 nearly in the middle of the lower peninsula, with Apple stores just over an hour away both east (Detroit region) and west (Grand Rapids). As usual, today’s listing doesn’t provide a specific location for the future store. However, the Lansing Mall and Eastwood Towne Center are possibilities within the city limits, as is the super-regional Meridian Mall just 15 minutes east in Okemos. The future store will fill in Apple store coverage for the mid-state and bring the state’s total to six stores. Based on past timelines, the Lansing store could open this fall. In another job listing posted today, Apple confirmed an earlier report of a future store in Dayton (Ohio). Again, the exact location isn’t known, and the store could open this fall. Update: Within days a commenter noted a black barricade across space #4 at Eastwood Towne Center, a 6,019 square-foot location that is listed as “leased” on the mall’s Web site. On February 20th a building permit application was located that confirmed the store’s location.

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{ 9 comments… read them below or add one }

chris February 15, 2014 at 0950

Growing up in East Lansing, I know that Michigan State University adds about 40K+ students during the year, [+/- for those local to the university]. With that in mind, Okemos [Meridian Mall] would be the best choice for distance from downtown East Lansing, about 6mi. But, and this affects all stores, the downside is when the students leave for holiday/break/graduate. The local stores that stick around have figured this out and plan for the slow periods.

Lansing Mall however, could put the store in a better month to month volume of foot traffic and [I feel] a slightly better mall experience. It is a little farther from Michigan State and not every student would know to venture that far West when Okemos is so close.

Still nice to hear that a store is opening near my old home town.

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MikeC February 15, 2014 at 1207

Eastwood Towne Center is the only location that makes sense in the Lansing area. The Lansing Mall is a mall that is dying and the Meridian Mall isn’t that much better off. Eastwood, however, fits the demographic better and is growing.

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Mike February 18, 2014 at 1943

There’s a store currently under construction at Eastwood. I noticed it a couple weeks ago and it looked like an Apple store that was in the works. The store front is enclosed in black wood to install an new face.

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Gary February 18, 2014 at 1951

Where’s the black wood barricade located within the mall?

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Mike February 19, 2014 at 1009

Between Victoria’s Secret and Bath & Body Works. I don’t recall what used to be there. I think it’s been vacant for years other than the random Halloween shop.

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Jeff February 19, 2014 at 0728

The city only has about 114,000 people, but the metro area has about a half million. Plus as mentioned, MSU.

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chris February 19, 2014 at 0759

@MikeC
I completely forgot about Eastwood Towne Center. That would be the best spot for the area. Contemporary layout, new stores, and alive. We have at least a couple outdoor malls near Chicago that support Apple Stores and they do very well.

I haven’t been to the Lansing Mall in years but I can only imagine how sad it has become—if Meridian Mall is any indication of a tired location.

@Mike
Even better news that the store will be located at ETC.

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Mike February 19, 2014 at 1017
Mike February 20, 2014 at 1352

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