Nearly Transparent Store Planned For France

January 13, 2012

One of the most unusual and amazing architectural designs for an Apple store will reportedly appear in Aix en Provence (France), featuring a nearly all-glass structure enabled by new technology developed by Apple’s glass suppliers. According to AixEnProvence.fr magazine, the current tired-looking tourism office on the south side of Place du General de Gaulle will be demolished and the Apple store will be constructed at the site. A rendering posted by the magazine shows a one-level structure set back on a broad stone plaza, with a tan-colored rear wall, and all other encompassing walls made of glass. A second rendering shows the store is an extension of a design roughly based on the Upper West Side (NYC) store. Typically for Apple, the rendering does not show any Apple-like features and there are no visible Apple logos. According to the magazine, the city required Apple to build to new earthquake standards, and harmonize with the surrounding picturesque streets. The city is in the south of France, and is favored by good weather and thousands of tourists each year. The area to the west of the future store has been recently reconstructed with many upscale shops from international retailers. According to the magazine the store could open by late 2012 or early 2013.

View a photo of the current Office de Tourisme.

This rendering is looking south from the traffic circle in city center of Aix en Provence, and shows a future nearly all-glass Apple store. The only visible "hard" structure is the rear wall. Click the image for a larger view. The current building is surrounded by tall trees, grass, walkways and built-up planter boxes.

This blow-up of a small image of the rendering shows the all-glass main store, with stone walls at the rear. The design is a modification of the Upper West Side store. The fountain on the near side of the store looks similar to the Fifth Avenue (NYC) plaza fountain.

 

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