Apple’s retail stores will host their one billionth visitor in the next few days, the company said during today’s announcement of quarterly financial results, just a month before the chain’s 10th anniversary on May 19th. CFO Tim Cook said the stores hosted 71.1 million visitors during the second fiscal quarter, up 51 percent from the same quarter of 2010. Those visitors helped fuel quarterly retail store revenues of $3.19 billion, a 90 percent increase year-over-year, and sales of 797,000 Macs, an increase of 32 percent. The Mac figure was a record for any second quarter, but nine percent less than the all-time record set in Q4 2010. Over one-half the Mac buyers continue to be new-to-Mac. The Retail segment reported a profit of $807 million, down from the previous quarter, but up 116 percent from the same quarter of 2010. Significantly, average international store volume exceeded U.S. store volume, the company said. Overall, the company reported record second-quarter revenues of $24.6 billion and profit of $5.9 billion. Neither figure was an all-time record, however. Cook said Apple’s suppliers in Japan demonstrated “incredible resilience” after the earthquake and tsunami, and that the tragedy had no effect on the company’s Q2 operations or financials. He added that Q3 results would also not be affected, but warned analysts he could not predict effects beyond that period. Cook said the company would open 40 stores during fiscal 2011, with “nearly” 30 of those outside the United States. He confirmed a fifth store for China, but did not say where it would be located. CEO Peter Oppenheimer mentioned the retail stores introduced the Personal Setup the in January, and that the stores set up 1 million products during the quarter.
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