No Obvious Signs of Future Rome Store

January 25, 2006

(Rome) – There are no obvious signs of Apple’s future retail store in the city’s central shopping district, or out at the new Parco Leonardo shopping mall by the airport. The two locations have significant demographic and architectural differences, but both have appropriate spaces for either a highly-visible flagship store or a standard mall-sized store similar to the U.S. or UK locations. The store’s location is top-secret, since even Italians with links to Apple say they have no idea where the store is located. I’ll have a full report and photos after my return to America on Thursday.

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